Why are essays so important?
Why are people with great grades and near-perfect test scores denied admission to the top universities in the US?
Why do a few colleges demand that students write several, difficult supplemental questions, while most others require none?
These questions and more are addressed in this excellent article written by Robert Sternberg and published the other day in The Washington Post.
Definitely worth a read.
Mark Montgomery
Educational Consultant
Why College Essays Are Essential

Jared Hobson
Jared serves as President of Great College Advice, where he sets strategic direction for the firm as well as being involved in sales & marketing and college consulting. Jared has an MBA from Cornell University, where he served on its Student Admissions Committee. His consulting philosophy emphasizes personalized attention to help identify the right college fit for each student.
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